Originally installed in 2000, the Maxim system at the Glasgow Science Centre has undergone major upgrades in the last 12 months, with both Gift Aid and on-line ticketing having been added.
Both of these elements have made a significant positive impact on the business. For example, the MaximWeb on-line ticketing system has worked flawlessly for some of the biggest films to be shown in Imax. For the new Harry Potter film released in April 2007 the majority of ticket sales were on the web, and all of these were collected at automated ticket collection points, so making huge staff savings.
Says Alan Reid "We are delighted with the product - it has delivered great results so far! Within four weeks of launch, we had achieved c. 13000 ticket sales!"